Neuro-Linguistic Programming (NLP)

Define:
Neuro-Linguistic Programming is a tool influenced by hypnotherapy and psychotherapy. It is a form of communication used to reach the subconscious mind. It is useful for building rapport with others and is a valuable skill set for leaders of any type. Some notable practitioners include John Grinder and Richard Bandler who are credited for developing the model of NLP after studying the psychiatrist Milton H. Erickson. A current famous practitioner is Tony Robbins who is acclaimed for his motivational techniques and practices. NLP has been criticized for not having a proper regulating body to monitor practitioners.

Significance:
I believe that business leaders, who learn NLP, will have a competitive advantage those who do not. This is because NLP teaches rapid rapport building and successful communication techniques. People who have the ability to connect with their peers will be generally accepted and given more opportunities than those who do not.
I see NLP being incorporated into our everyday business activities during the 21st century as leaders search to find ways to establish positive relationships with their customers and co-workers.

Contribution:
People can use Neuro-Linguistic Programming as a more effective way to communicate with others. Although NLP is taught in the field of psychology, it can be applied in business to help motivate oneself and employees. As well it has usefulness in making connections with desired people and making a point very effectively.